Fizz on metalic peacock

The Spritza, a piece of unashamedly aspirational car branding which would have surely broken laws of taste in any era other than the 1980's.

I'm assuming designer had been watching Miami Vice videos and wound up thinking that yellow script with *hand-drawn* stripes and a drop shadow on metalic peacock blue was a good idea. It may have been just that in Florida circa 1986 but 25 years later in a south London housing estate car park it comes across as a bit shit.

Tagged Branding Moveable Type Typography
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