ThatSound part two

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If you're in the strange and slightly unlikely situation that you've been waiting for my next ThatSound session then sorry it's taken so long to post. Not been waiting? Good. Here's the session. (There's a 'challenging' bit o mixing about 2/3 of the way through. It's not intentional, I'm experimenting with sound editing software right now).
Tagged DJ Music Paul Hamilton That Sound eclectic pitch mixing session that sound part two

Well baked branding

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The Cake Sale

Here's a taster of a brand we're making for The Cake Sale, a recent start-up which is going to sell great cakes, cookies, muffins and brownies in the workplace. 25% of their profits will be going to the brilliant Kids Company.

Interested in having great cakes for a good cause in your office? go to The Cake Sale's homepage.

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Slaughtering the Amazon - Update

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The report we designed for our friends at Greenpeace is proving a real success. Today they announced the following. "After working with us (Greenpeace) over the past few weeks, Clarks have today announced that they will ensure the suppliers that provide the leather for their shoes from stop sourcing it from deforested areas of the Amazon. This is a really positive move - they're not only rejecting leather from illegally logged areas of the region, but from any cattle ranch that is being run on deforested land. This means there's a unified front from the shoe companies we challenged over Amazon leather in their supply chains. All have now committed to avoiding leather that is implicated in Amazon destruction. Clarks join Adidas, Nike, Timberland and Geox, who have all made similar commitments over the past few weeks." Well done Clarks! And all the other shoe companies too. You can read the full story on the Greenpeace site And if you want to see what the report looks like here's the original story.

Tagged Activism Branding Design Greenpeace Maps and Diagrams Paul Hamilton Publishing report

Swimming with Punks

 For a couple of months in early 2009 I worked with Punk Publishing, the people who create the Cool Camping books.

Together we created Wild Swimming Coast. It's a wonderful guide to the best and often very well hidden beaches, pools and caves of Britain's coastline. Featuring regional background and detailed maps, directions to the swims and hundreds of great photos - many by Daniel Start - the author.

I designed, typeset and photo edited the book so I'm very happy it has been well received It's currently being reprinted having received glowing reviews such as this on the Waterstones site, "this beautifully produced book is sure to inspire you to discover and enjoy all that's great about our British coast". I'm off to cool my ego down in the sea. Buy the book, find out more about wild swimming or check out Punk Publishing's other titles. If you have a book you want designing please contact Paul.

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Graphic Activism

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Many of my designs have ended up in unusual places courtesy of the campaigns I've worked with. Here's a selection of my outdoor work for Greenpeace and Stopesso. The gallery includes brand assaulting adverts and banners displayed on a major supermarket's HQ, poems about an oil giant for the London underground, a US president with fuel for brains and, strangest and most unpleasant by a long way, tagged dead Dolphins delivered to a government department. Running a campaign and need good Design? Contact Paul. [nggallery id=18]
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Slaughtering the Amazon

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I've been working with Greenpeace designing this report which contains all kinds of visually compelling ways to show how Brazil's cattle industry, the world's single largest current cause of deforestation, is linked to supermarket processed meals, leather goods and beauty products. Using a variety of graphic techniques I created the report to appear as if it was pieced together in the field by a researcher; photos pilled up, arrows drawn onto maps showing the trade in cattle, detailed maps display the extent of the deforestation and satellite and aerial imagery side-by-side with ground level photography.

I created the wheel diagrams to succinctly express how big brands were linked to cattle coming out of the Amazon. These diagrams sat alongside maps showing the trade within Brazil and brand logos. To be absolutely sure the bloody nature of the subject matter was conveyed I splattered logos, data and many of the report's pages with graphic blood.

At 140 A4 pages, with original graphics and photography on eavery page, this is by far the longest, most complex and most involved report I've designed. It's also had the most impact. Since it's launch in June 2009 the World Bank has pulled funding from Bertin and many of the brands linked to deforestation have either cancelled or altered the terms of the contacts they have with their Brazilain suppliers. You can read more about the Brazillian cattle industry's impact on the Amazon at Greenpeace's site where you can also download pdfs of the report itself.

 

Tagged Activism Branding Design Greenpeace Maps and Diagrams Paul Hamilton Publishing maps report

That Sound part one

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Back in the day, which for me was most often a Sunday during 1997, I was a DJ. Sunday afternoon sessions at The Bricklayers Arms and assorted warehouse parties were my thing, in and around Shoreditch, East London. These sets were eclectic collisions which included movie themes, hip-hop, disco and techno. The style was easy going, lazy some might say, but always fun and a little shocking. I reckon if one can combine laughing and dancing that's a very good thing. Twelve years on many things have changed. My tools are different, a laptop and mp3s have replaced decks and heavy bags of vinyl. Gone too are my lazy Sunday afternoons spent in pubs but it seems that my approach to DJing has stayed the same. Phew. Well, enough prattle. Here's part one, a taster of my That Sound sessions. Enjoy.
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